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We help B2B technology companies build high-performing sales and marketing capabilities—from strategy and team building to execution—and transfer them to their organization when they're ready to own them.
Our Value-Add
From Strategy to Capability.
We help B2B companies build sales and marketing functions that they can eventually own.
Instead of simply providing consulting recommendations or outsourced services, CMC follows a build, operate, and transfer model.
Build
We define the strategy, processes, technology, people and playbooks required to build your sales and marketing engine.
Operate
We work as an extension of your team, executing the function, generating opportunities, measuring performance and continuously improving outcomes.
Transfer
Once the function is established and proven, we transfer the people, processes, technology, and knowledge to your organization.
The Result
You don't remain dependent on an agency. You acquire a functioning capability.
The Journey So Far
7+
Years Into Operation
100+
Clients Served
50K+
MQLs Generated
10K+
SQLs Generated
Case Studies
Customer acquisition—ABM—NSE Nifty 200 list of Accounts
Content Strategy—Ebooks, Whitepapers, Research reports, case studies, etc.
Customer acquisition—Enterprise Accounts from India
Customer Acquisition—Enterprise Accounts from North America
Customer Acquisition—Large family-owned Indian businesses
Repositioning as an AI/ML company backed by its data science legacy
Client Recommendations
“Working with CMC has been a very positive experience for us. What differentiates CMC is that they go well beyond traditional consulting or outsourced marketing. They take the time to understand the business, define the right strategy, build the processes and playbooks, and then work alongside the team to execute and deliver measurable outcomes. Their understanding of B2B technology businesses, combined with their expertise across content, demand generation, sales, and customer acquisition, makes them a valuable growth partner. I particularly appreciate CMC’s hands-on approach. They don’t just provide recommendations and leave you to execute them. They become an extension of your team, take ownership of execution, continuously optimize what they do, and stay focused on generating real business opportunities. The Build–Operate–Transfer approach is also a refreshing difference. The objective is not to create long-term dependency on an agency but to build a functioning sales and marketing capability that the organization can eventually own. I would strongly recommend CMC to B2B technology companies looking to build a predictable growth engine and accelerate their sales and marketing outcomes.”
Prakash Rastogi
Co-Founder, VirtuBox
“CMC brings a very practical and execution-oriented approach to B2B growth. What impressed me is that they look at sales and marketing as a system rather than treating content, lead generation, and business development as isolated activities. They understand that creating content is only the starting point. The real value lies in using the right messaging, targeting the right ICP, creating meaningful engagement, generating qualified opportunities, and building a repeatable process around it. CMC’s Build–Operate–Transfer model is particularly interesting. They don’t simply advise companies on what they should do; they actually build the capability, operate it alongside the business, refine the processes based on what works, and ultimately create an engine that the organization can own. Their combination of content expertise, demand generation, and hands-on execution makes CMC a strong partner for technology companies that want to move beyond sporadic marketing activity and build a predictable pipeline. I would recommend CMC to founders and business leaders who are serious about building a structured, scalable, and outcome-driven sales and marketing function.”
Jackie Vasudev
Co-Founder, Axlrate Research & Innovations
Create My Content
B 502, Plot 37, Shree Balaji CGHS Limited, Sector 6, New Delhi, India.
Phone: +91-9643040416
info@createmycontent.co.uk
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