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Thought Leadership Content Creation

For Tech Founders, CXOs & Agencies

 
Notebook and Pen

Why Content?


  • Google receives about 4 million queries every minute. This shows the insatiable hunger for answers by online users

  • "Enterprises spend between $150 M and $250 M on content each year" - Accenture Interactive

  • "Content marketing generates over three times as many leads as outbound marketing and costs 62% less" - Demand Metric

  • "Small businesses with blogs get 126% more lead growth than small businesses without" - Impact

  • "Websites with blog content have 434% more search engine-indexed pages than those that don’t publish" - TechClient

  • "Businesses publishing 16-plus posts a month get almost 3.5 times more traffic than businesses publishing zero to four articles" - HubSpot

 

The Top 3 Content Challenges


Today’s B2B marketers are under constant pressure to create a steady stream of worthwhile and relevant content. And Content Creation responsibilities are in addition to the other tasks they're already taking care of.


Each domain requires a subject matter expert. The ones that are hands-on are the real subject matter experts, but they're often hard-pressed for time.


Keeping full-time writers for each domain is not a financially viable option for SMBs and Startups. Good agencies are often too expensive. And, at the same time, managing a predictable ecosystem of freelance writers can be very challenging.



 

We Can Help!

Marketers can't ignore digital platforms. If a company is really great at what it does, it should be able to tell this effectively to their target audience. For B2B Marketers, mass marketing is not an option. The decision-makers B2B Marketers reach out to do not want to be marketed to. If such marketers want to make sense to their target audience, they need to produce great content. If B2B content is not a thought-leadership content, it is most likely to go down the trash.

 
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Who We Are ...

Create My Content has been founded by seasoned technology marketers who have been associated with global technology organizations such as Microsoft and Oracle. The team members have also worked with large media companies such as Bertelsmann and Time Warner. The CMC team has delivered content marketing campaigns for global publishers, such as Reed Elsevier, and with the best global technology content aggregators for almost all the large global IT companies such as Google, Microsoft, Oracle, SAP, Dell, etc. In addition, the team members have written content for C-level executives of several mid to large companies across the United States and India. Most of the CMC members are Google certified professional for Digital Marketing, and HubSpot Academy certified for Content Marketing.

 

Core Competencies

Branding on Digital Media

CMC helps organizations and professionals create a formidable web presence through knowledge-based approach

Content Creation Process Benchmarking

By deeply analyzing content creation processes of your top competitors and industry leaders, CMC offers a 'Content SWOT'

Content Gap Analysis

Results of benchmarking help CMC perform an in-depth gap analysis to showcase what you do not have that your top competitors and industry leaders do

Content Strategy & Roadmap

Based on your current state analysis and future state envisioning, CMC creates a Content strategy and a well-defined content creation roadmap

Digital Asset Library Creation

CMC develops your digital asset library by consistently contributing white papers, case studies, research reports, ebooks, etc.

Content Creation & Curation

CMC creates high impact blogs and articles to improve your domain authority and address the relevance and recency needs of semantic-based search engine algorithms

 

Portfolio of Work

We have done projects for several mid to large corporations and disruptive startups. We encourage you to contact us to learn more about the projects and our clients.

Black & White Magazines

Whitepapers

White Papers for an American (Oregon based) privately owned company ( formerly NASDAQ listed) - A leader in the communications and collaboration space

Analyzing Graphs

Research Report

The research report on competitive analysis for a consulting client for their $bn Indian client undergoing large-scale digital transformation

Content Strategy

Content strategy for  various startups in the technology, engineering, consulting and higher education domains

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Personal branding with Content

Personal branding with Content for several tech CXOs, senior bureaucrats and leading agencies. Web content creation for a $bn Indian client

Image by Andre Hunter
Image by Yancy Min

Wire-framing, service line design and content development

Wire-framing, service line design and content development for a leading Indian agency

Image by Fotis Fotopoulos

Landing pages and Microsites

Landing page and Microsite design with content, web-form integration with CRM and Marketing Automation platforms for a Pennsylvania-based client in the higher-ed domain

Digital Asset Library

Digital asset library (resource section) for a California based company in the recycling and waste management space

Image by Esther Jiao

Content Syndication Platforms

Creation of Content syndication platforms for B2B publishers with real-time feed update. Managing gated digital asset downloads. Designing email creatives for content distribution

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 Contact Us!

223, Hemkunt Chambers, Nehru Place, New Delhi - 110019

+91 - 9643040416